Reinhard Grohs: search on Z-Library

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1

Sponsorship effects on brand image: The role of exposure and activity involvement

Grohs, Reinhard, Reisinger, Heribert

Journal:

Journal of Business Research

Year:

2014

Language:

english

File:

PDF, 269 KB

english, 2014

2

Design and Characterization of Micro Thermoelectric Cross-Plane Generators With Electroplated ${\rm Bi}_{2}{\rm Te}_{3}$ , ${\rm Sb}_{x}{\rm Te}_{y}$ , and Reflow Soldering

Roth, Reinhard, Rostek, Raimar, Cobry, Keith, Kohler, Christian, Groh, Moritz, Woias, Peter

Journal:

Journal of Microelectromechanical Systems

Year:

2014

Language:

english

File:

PDF, 1.47 MB

english, 2014

3

Drivers of brand strength: Configural paths to strong cognitive brand equity

Mühlbacher, Hans, Raies, Karine, Grohs, Reinhard, Koll, Oliver

Journal:

Journal of Business Research

Year:

2015

Language:

english

File:

PDF, 317 KB

english, 2015

4

What Drives Ambush Marketer Misidentification?

Wolfsteiner, Elisabeth, Grohs, Reinhard, Wagner, Udo

Journal:

Journal of Sport Management

Year:

2015

Language:

english

File:

PDF, 11.79 MB

english, 2015

5

Sponsorship as an internal branding tool and its effects on employees’ identification with the brand

Hofer, Katharina Maria, Grohs, Reinhard

Journal:

Journal of Brand Management

Year:

2018

Language:

english

File:

PDF, 438 KB

english, 2018

6

Cultural values and effective executional techniques in advertising

Okazaki, Shintaro, Fam, Kim‐Shyan, Grohs, Reinhard

Journal:

International Marketing Review

Year:

2007

Language:

english

File:

PDF, 240 KB

english, 2007

7

Wirksamkeit von Sozio-Sponsorings: Die Bedeutung der Höhe der Sponsoring-Ausgaben und der Auffälligkeit der Inszenierung

Reinhard Grohs, Heribert Reisinger, Sabine Kappler

Journal:

Year:

2006

Language:

german

File:

PDF, 182 KB

german, 2006

8

The dynamic interplay between structure, anastructure and antistructure in extraordinary experiences

Husemann, Katharina C., Eckhardt, Giana M., Grohs, Reinhard, Saceanu, Raluca E.

Journal:

Journal of Business Research

Year:

2016

Language:

english

File:

PDF, 690 KB

english, 2016

9

Einige überlegungen zur preisbildung im österreichischen lebensmitteleinzelhandel im zuge der umstellung auf den euro

Udo Wagner, Reinhard Grohs, Erik Stadler

Journal:

Year:

2001

Language:

german

File:

PDF, 110 KB

german, 2001

10

Memory Effects of Different Relational Links between Brands and Sponsored Events

Wolfsteiner, Elisabeth, Grohs, Reinhard, Wagner, Udo

Journal:

Psychology and Marketing

Year:

2015

Language:

english

File:

PDF, 1.25 MB

english, 2015

11

Like it or not: differences in advertising likeability and dislikeability within Asia

Gazley, Aaron, Krisjanous, Jayne, Fam, Kim‐Shyan, Grohs, Reinhard

Journal:

Asia Pacific Journal of Marketing and Logistics

Year:

2012

Language:

english

File:

PDF, 193 KB

english, 2012

12

Image transfer in sports sponsorships: an assessment of moderating effects

Grohs, Reinhard, Reisinger, Heribert

Journal:

International Journal of Sports Marketing and Sponsorship

Year:

2005

Language:

english

File:

PDF, 247 KB

english, 2005

13

Old and exciting? Sport sponsorship effects on brand age and brand personality

Hohenberger, Christoph, Grohs, Reinhard

Journal:

Sport Management Review

Year:

2019

Language:

english

File:

PDF, 1.25 MB

english, 2019

14

Long-term impact of sagittal malalignment on hardware after posterior fixation of the thoracolumbar spine: a retrospective study

Elshamly, Mahmoud, Windhager, Reinhard, Toegel, Stefan, Grohs, Josef Georg

Journal:

BMC Musculoskeletal Disorders

Year:

2020

File:

PDF, 605 KB

2020

15

An Investigation of Children's Ability to Identify Sponsors and Understand Sponsorship Intentions

Grohs, Reinhard, Wagner, Udo, Steiner, Regina

Journal:

Psychology and Marketing

Year:

2012

Language:

english

File:

PDF, 754 KB

english, 2012

16

Serum Antibodies against the Heat Shock Protein 60 are Elevated in Patients with Osteosarcoma

Klemens Trieb, Regine Gerth, Reinhard Windhager, Josef G. Grohs, Gerold Holzer, Peter Berger, Rainer Kotz

Journal:

Year:

2000

Language:

english

File:

PDF, 720 KB

english, 2000

17

Tailoring of unipolar strain in lead-free piezoelectrics using the ceramic/ceramic composite approach

Khansur, Neamul H., Groh, Claudia, Jo, Wook, Reinhard, Christina, Kimpton, Justin A., Webber, Kyle G., Daniels, John E.

Journal:

Journal of Applied Physics

Year:

2014

Language:

english

File:

PDF, 2.23 MB

english, 2014

18

Caste-Specific Expression Patterns of Immune Response and Chemosensory Related Genes in the Leaf-Cutting Ant, Atta vollenweideri

Koch, Sarah I., Groh, Katrin, Vogel, Heiko, Hannson, Bill S., Kleineidam, Christoph J., Grosse-Wilde, Ewald, Reinhard, Judith

Journal:

Year:

2013

Language:

english

File:

PDF, 2.41 MB

english, 2013

19

Uncertainty in Prerelease Advertising

Schroll, Roland, Grohs, Reinhard

Journal:

Journal of Advertising

Year:

2018

Language:

english

File:

PDF, 718 KB

english, 2018

20

Mineralization pattern of vertebral bone material following fragility fracture of the spine

Jochen G. Hofstaetter, Stefan G. Hofstaetter, Kamilla Nawrot-Wawrzyniak, Helmut Hiertz, Josef G. Grohs, Klemens Trieb, Reinhard Windhager, Klaus Klaushofer, Paul Roschger

Journal:

Journal of Orthopaedic Research

Year:

2012

Language:

english

File:

PDF, 213 KB

english, 2012

21

Safety and efficacy of switching from low molecular weight heparin to dabigatran in patients undergoing elective total hip or knee replacement surgery

Wurnig, Christian, Clemens, Andreas, Rauscher, Helmuth, Kleine, Eva, Feuring, Martin, Windhager, Reinhard, Grohs, Josef

Journal:

Thrombosis Journal

Year:

2015

Language:

english

File:

PDF, 407 KB

english, 2015

22

Assessing the Effectiveness of Sport Sponsorships — An Empirical Examination

Grohs, Reinhard, Wagner, Udo, Vsetecka, Sabine

Journal:

Schmalenbach Business Review

Year:

2004

Language:

english

File:

PDF, 170 KB

english, 2004

23

Attenuation of negative sponsorship effects in the context of rival sports teams’ fans

Grohs, Reinhard, Reisinger, Heribert, Woisetschläger, David M.

Journal:

European Journal of Marketing

Year:

2015

Language:

english

File:

PDF, 208 KB

english, 2015

24

Value cocreation at sport events

Grohs, Reinhard, Wieser, Verena E., Pristach, Matthias

Journal:

European Sport Management Quarterly

Year:

2019

File:

PDF, 1.90 MB

2019

25

The Rapid and Steady Mass Loss of the Patagonian Icefields throughout the GRACE Era: 2002–2017

Richter, Andreas, Groh, Andreas, Horwath, Martin, Ivins, Erik, Marderwald, Eric, Hormaechea, José Luis, Perdomo, Raúl, Dietrich, Reinhard

Journal:

Year:

2019

File:

PDF, 5.97 MB

2019

26

Epidemiology of Borrelia infections in Austria

Stanek, Gerold, Flamm, Heinz, Groh, Veronika, Hirschl, Alexander, Kristoferitsch, Wolfgang, Neumann, Reinhard, Schmutzhard, Erich, Wewalka, Günther

Journal:

Zentralblatt für Bakteriologie Mikrobiologie und Hygiene Series A Medical Microbiology Infectious Diseases Virology Parasitology

Year:

1987

Language:

english

File:

PDF, 869 KB

english, 1987

27

Erratum: “Tailoring of unipolar strain in lead-free piezoelectrics using the ceramic/ceramic composite approach” [J. Appl. Phys. 115, 124108 (2014)]

Khansur, Neamul H., Groh, Claudia, Jo, Wook, Reinhard, Christina, Kimpton, Justin A., Webber, Kyle G., Daniels, John E.

Journal:

Journal of Applied Physics

Year:

2014

Language:

english

File:

PDF, 291 KB

english, 2014

28

Predicting medical complications in spine surgery: evaluation of a novel online risk calculator

Kasparek, Maximilian F., Boettner, Friedrich, Rienmueller, Anna, Weber, Michael, Funovics, Philipp T., Krepler, Petra, Windhager, Reinhard, Grohs, Josef

Journal:

European Spine Journal

Year:

2018

Language:

english

File:

PDF, 1.07 MB

english, 2018

29

SEROLOGIC EVIDENCE OF CHLAMYDIA PNEUMONIAE INFECTION AS A LONG-TERM PREDICTOR OF CARDIOVASCULAR DEATH IN RENAL TRANSPLANT RECIPIENTS

Haubitz, Marion, Votsch, Katrin, Woywodt, Alexander, Nashan, Björn, Groh, Annemarie, Haller, Herrmann, Brunkhorst, Reinhard

Journal:

Transplantation Journal

Year:

2004

Language:

english

File:

PDF, 688 KB

english, 2004

30

One pie, many recipes: Alternative paths to high brand strength

Grohs, Reinhard, Raies, Karine, Koll, Oliver, Mühlbacher, Hans

Journal:

Journal of Business Research

Year:

2015

Language:

english

File:

PDF, 332 KB

english, 2015

31

Reorientation of a hexagonal pattern under broken symmetry: The hexagon flip

Groh, Christopher, Richter, Reinhard, Rehberg, Ingo, Busse, F. H.

Journal:

Physical Review E

Year:

2007

Language:

english

File:

PDF, 1.35 MB

english, 2007

32

Increasing Fundraising Efficiency by Segmenting Donors

Katharina J. Srnka, Reinhard Grohs, Ingeborg Eckler

Journal:

Australasian Marketing Journal (AMJ)

Year:

2003

Language:

english

File:

PDF, 249 KB

english, 2003

33

Individuelles Therapiekonzept gefragt

Dr. med. Reinhard Groh

Journal:

Year:

2011

Language:

german

File:

PDF, 96 KB

german, 2011

34

Galectins‐1 and ‐3 in Human Intervertebral Disc Degeneration: Non‐uniform Distribution Profiles and Activation of Disease Markers Involving NF‐kB by Galectin‐1

Elshamly, Mahmoud, Kinslechner, Katharina, Grohs, Josef G., Weinmann, Daniela, Walzer, Sonja M., Windhager, Reinhard, Gabius, Hans‐Joachim, Toegel, Stefan

Journal:

Journal of Orthopaedic Research

Year:

2019

Language:

english

File:

PDF, 526 KB

english, 2019

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